Good marketing starts with a good story

I started LOST to help businesses tell clearer, more compelling stories that actually move people to take action.

After twelve years in senior marketing roles, I kept seeing the same pattern. Great businesses doing great work, but struggling to grow because the strategy wasn’t clear, the message was scattered or the story just didn’t land.

I wanted to help them all, but the full-time grind kept me tied to one business at a time. I tried the agency path, but the overheads, processes, and price tags never sat right with me. I knew I could offer the same level of thinking and creative direction for a fraction of the cost and with far more personal support.

So I stepped out on my own. That’s how LOST began, as a way to bring clarity back to marketing. Because once you look past the tools and tactics, the buzzwords and the endless algorithms, great marketing is just good storytelling, and it’s becoming a lost art.

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Our services

LOST helps Western Australian businesses grow and thrive through practical, well-executed marketing. From strategy and planning through to hands-on delivery, we focus on the things that actually make a difference.

Whether it’s SEO, social media, content, or paid ads, everything is tailored to your brand and designed to make marketing mean more.

You can think of LOST as your outsourced marketing team, led by an experienced marketing professional who can jump in, get things moving, and keep your brand visible, without the price tag of an agency or full-time marketing manager.

Our support is structured in a way that suits your business’s needs, budget, and desired level of support.

  • We craft tailored marketing strategies that align with your business goals, ensuring growth and measurable success. With your input, we build effective marketing plans that boost your brand while cutting down on admin time.

  • We help uncover your brand’s unique voice, ensuring it resonates with your target audience. From messaging frameworks to tone consistency, we create a strong and authentic presence that tells your story your way.

  • We develop and manage targeted social media ad campaigns that drive results. By leveraging data and creative strategies, we help increase brand awareness, drive conversions, and ensure maximum ROI for your business.

  • We design and optimise websites and business assets that are user-friendly and visually appealing. The LOST approach ensures your online and offline presence is professional, functional, and aligned with your business objectives.

  • With a degree in creative writing, I help create compelling content that captures attention and tells your brand story. Whether it's blogs, case studies, or social media posts, we produce high-quality content that drives engagement and builds lasting relationships with your audience.

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