About LOST
I'm Jace Leckie, a Perth-based husband, father of two, and marketing professional. I started LOST after more than a decade in senior marketing roles, driven by the belief that growing businesses shouldn't need a full-time marketing manager to get full-strength marketing strategy and support.
Now, I work with businesses of all sizes who might be feeling lost, frustrated, or unsure of where to go next.
LOST gives me the freedom to bring clarity, structure, and story to brands that need direction — without the overhead or complexity of a traditional agency.
LOST = Leckie On-brand Story Telling
Because great marketing is more than just tactics. It’s about telling a consistent, compelling story through your words, your branding, your visuals, your customer experience, and every touchpoint in between. When that story is clear and on-brand, it builds trust, drives action, and creates momentum.
I started LOST after more than a decade in marketing, working both in-house and agency-side, because I saw how many businesses were investing in marketing without a clear strategy or message behind it. They weren’t doing anything wrong, they just needed someone to help bring it all together.
LOST exists to fill that gap. It’s a way for growing businesses to access high-level marketing strategy, creative thinking, and hands-on delivery, without the cost or commitment of a full-time hire.
I’ve worked with businesses of all sizes, from solo operators and non-profits to startups, scale-ups, and one of Australia’s largest privately owned companies. That experience shapes everything I bring to the table: practical, thoughtful marketing that actually works.
Whether you need help refining your message, building your brand, launching campaigns, or improving visibility, I’m here to make sure your marketing feels more focused, more effective, and a whole lot less overwhelming.
